Net Worth
How Much Does Desi Perkins Make a Year?
She earns about $300,000 a year, depending on her advertising and endorsement contracts.
How Does Desi Perkins Make Her Money?
Most of her earnings some from YouTube advertising revenue. Since each video gets approximately 1 million views, she earns about $100-200,000 a year just off videos.
She also earns money from sponsored Instagram posts and brand endorsements which can pay $5,000 a post.
She posts nearly everyday, and many of her posts are sponsored. She earns quite a lot from these sponsorships and collaborations.
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She currently has contracts with several makeup brands, including Dior, Mac, and La Mer. She often appears at their makeup events and shows.
She hosts makeup classes and public appearances promoting the products she has contracts with. She is an Ipsy stylist and attends fashion events and is paid a salary at each event.
She designed a line of sunglasses with High Key Quay in Australia. She and Katy DeGroot also earn quite a bit from their Dose of Colors makeup line.
Desi alone earns additional salary from collaborating with other influencers and makeup lines.
In 2019, she hopes to move into a fashion and accessory line, so her net worth is sure to climb.
| Net Worth | $800,000 |
|---|---|
| Full Name | Desi Perkins |
| Date of Birth/Age | March 3, 1987 (Age: 32) |
| Source of wealth | YouTube advertising revenue and Instagram sponsorships, fashion lines, public appearances |
| Height | 5’6” |
| Country of origin | U.S. |
| State/City of origin | Los Angeles, California |
| Last Updated | 2019 |
Desi Perkins net worth is $800,000.
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Introduction
Desi Perkins is a YouTube vlogger and Instagram influencer. She is known for her makeup tutorials for glamorous and every day looks, but also for her special effects Halloween makeup.
She got her start with a simple skeleton makeup Instagram post and has been on the rise ever since.
She has numerous celebrity fans and newer makeup artists claim she has influenced them to start in the field.
Early Life
Desi Perkins was born on March 3, 1987, in Los Angeles, California. She was not interested in makeup artistry as a child, though she did enjoy art and drawing.
She was a tomboy until her teens. She started in make up for Halloween costumes and moved into fashion makeup from there.
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She has three brothers, Michael, Marquis, and Danny. She considers her father one of her main inspirations to success, and the two are very close.
She is private about her family, but her mother has featured in her vlogs. Her maiden name and education are unknown, but she has said she received a college degree.
Personal life
Desi Perkins married Steven Perkins, a graphic designer in 2012. Together the two have their own YouTube channel, “The Perkins,” which features vlogs and travel videos.
Her family is very involved in her career. Her brother is a photographer and her sister in law is her personal assistant. Her aunt “La Tia” is also very popular on her posts and vlogs.
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She strongly embraces her Mexican heritage and has been active online to get support for immigration and DREAMers.
She does not yet have children. She has been open about her struggles with pregnancy and medical issues.
Career
Desi Perkins started to work as a freelance makeup artist, after getting attention on Instagram for a Halloween makeup look on her husband.
She received many requests for makeovers after this and quit her food service job.
She then started posting her looks constantly on Ipsy.com and Instagram. She gained the attention of many celebrities, including Kim Kardashian.
In 2013, she started her YouTube channel for makeup tutorials and vlogs.
Her first video, “Soft Warm Sultry Eye Tutorial,” was immediately popular. She continued making tutorials and grew in popularity over the next few years.
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She showcases looks from the everyday to glamorous to special effects makeup made for Halloween.
She and another YouTuber, Katy DeGroot, designed a makeup collection for Dose of Colors called Desi X Katy. This collection launched in 2016 and sold out in one day.
In 2017, they made a second collection called Friendcation which continues to be popular online and in stores.
In 2018, the two friends collaborated with Maybelline to curate a collection to be sold on Amazon. For the 2018 holidays, Desi teamed up with Benefit Cosmetics on a brow kit.
She also made a YouTube tutorial to show how to use this kit.
She now has over 3.8 million Instagram followers and 3.2 million YouTube subscribers.
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Interesting Facts
While her husband Steven still works as a graphic designer, he takes care of much of the filming and editing side of her YouTube videos as well.
She has the word “create” tattooed in script on her wrist.
She has a phobia of cotton balls.
She has two dogs, Cannoli, a chihuahua/Yorkie mix, and Harper, a terrier mutt she found at an animal rescue.
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Highlights
Her most popular YouTube tutorial, “Eyebrow Tutorial” has over 15 million views.
Kim Kardashian is a fan and appeared in one of her YouTube makeup tutorials. This video has over 7 million views so far. Kim also mentioned she was a fan of Desi on her reality show, “Keeping Up with the Kardashians.”
She has been featured in magazines like People and in online magazines like Bustle and the Huffington Post about her business plans and makeup lines.
She attended Fiesta de la Flor in Corpus Christi, Texas, where she did a live Selena Quintanilla inspired makeup tutorial.
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Favorite Quotes from Desi Perkins
“We have the same makeup aesthetic. We love our neutrals and we love our highlight and we love a bold lip. Especially when you’re feeling a little lazy to do your makeup, a lot of highlighter and a bold lip is always a statement. It’s one of our favorite looks.”
“We’re in this place right now where we have so much power and influence over what brands are doing. And I think now brands are seeing that we’re pushing harder for inclusivity, and I think it’s the start of something major.”
“Creating something of our own and seeing the way our audience responds to it. That’s probably the most exciting thing for me. When you actually see the impact. You’re so in your room, filming, or on your phone and you don’t actually see the connection until you meet people or through Twitter. When they’re so supportive of what you’re doing — that’s everything.”
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Tips for Success from Desi Perkins
- “When people say you’ve helped them in some way — it’s more than just makeup. It’s being somebody’s friend. Being there for somebody when they have nobody to turn to. Knowing that you can impact people that way outside of superficial things like doing your makeup — it means everything. It’s really emotional for us.”
- “You have to make sure that you’re consistent and staying on top of all the content that is being pushed out every single day. It’s our job to do that.”
- “I feel like there’s a really big shift happening with all of the movements. I think we’re being empowered to do what we want, break the glass ceiling. The world is our oyster.”
